Naturals, India’s #1 beauty salon, celebrates its 20th anniversary with the launch of a beauty and wellness college that will continue to take forward its work empowering people from all walks of life. The college will be launched at a press meet on February 20th 2020 at Crowne Plaza Hotel at 4.45pm. The guest of honour, Dr. Ishari K. Ganesh (Chancellor of Vels University), will formally launch the college along with Naturals’ co-founders Veena K and CK Kumaravel, and then unveil the Naturals 2020 logo.

The press meet will be followed by a panel discussion, “What is True Beauty?” over the last two decades featuring actor and director Suhasini Maniratnam, danseuse Alarmel Valli and classical singer Bombay Jayashri, who will be felicitated at the event. The awardees will be in conversation with Veena Kumaravel and moderator Sujith Kumar. An exclusive fashion show presented by L’Oreal, as well as felicitations of 20 gamechangers on Naturals’ journey, will also follow.

Established with the vision of becoming a world-class grooming academy, the beauty and wellness college has a mission of establishing training centres across India, empowering talent from across the country and creating career opportunities for India’s youth in the field of beauty and wellness with a focus on personality, passion and professionalism.

These values stem from insights and practices drawn from Naturals’ two decades in the field, with over 700 branches across India and abroad. The company was among the first to introduce to India the professional standards and pampering ambience that have become the norm in the industry today, and have a strong reputation for creating employment opportunities, particularly for women, people from marginalised communities and people from small towns.

Speaking on the launch of the college, CK Kumaravel says, “When we first opened Naturals 20 years ago, the industry was seen very differently. We have truly changed the way that the country thinks about beauty and wellness, and it has become a major lifestyle industry today. Now we have our sights on the next 20 years. We endeavour to make qualifications in beauty and wellness be seen as being as valuable as any professional degree.”

Veena Kumaravel adds, “Empowerment through employment has always been one of our core values at Naturals. We now add education to the picture, and are excited about equipping people from all over India with skills and experience of an international standard.”

Mr.R.Parthasarathy Chairman- CADD Centre who is the operating partner for Naturals says "CADD is working with Naturals to make the brand a global leader in Salon industry and we are targeting opening of 3000 salons by 2022. We look forward to a excellent longterm partnership and growth together".

Also at the occasion Naturals announced another joint venture between Naturals Ayur and Kerala Ayurveda Ltd. Naturals Ayur is the Ayurvedic beauty and grooming salon arm of Naturals and has been bringing contemprary as well as Ayurvedic beauty and wellness solutions under one roof.

Mr Ramesh Wangal founder and chairman of Katra group unveiled this partership along with Mr. CK Kumaravel CoFounder Naturals.